InfinityTool
Live tool/tool/ab-test-readiness-estimator

A/B Test Readiness Estimator

Estimate sample size, test length, and minimum detectable lift before you launch a thin experiment.

BusinessAnalyticsMarketing

Inputs

Check whether the test is worth running.

Visitors needed

21,867

Per variant

10,934

Expected variant rate

6.9%

Estimated test length

0.9 weeks

Expected conversions / variant

656

Interpretation

This test looks workable. You need roughly 10,934 visitors per variant before reading the outcome.